Find Us
Online Store
Ships throughout Malaysia
Pop-up Events
Locations announced on Instagram
Work Hours
Monday to Friday: 10AM - 8PM
Weekend: 10AM - 8PM
About Us
Our Story
YRU began with two people searching for a little more comfort in everyday life.
One of us was looking for body care gentle enough for sensitive, eczema-prone skin. The other was searching for scents that could bring a sense of calm after long, restless days.
When we couldn’t find products we’d happily choose for ourselves, we started creating them instead. What began as a personal search slowly became YRU.
Every product begins with one simple question:
Would we choose this for ourselves?
That question shapes every ingredient we choose, every formula we refine and every scent we create. If it doesn’t earn a place in our own daily routine, it doesn’t become part of yours.
Our hope is simple, that YRU becomes a quiet part of your everyday life. Something you naturally reach for, day after day.
Yoyo & Shian Ru
A Quiet Philosophy
Thoughtfully Made, Naturally Chosen
We believe what is carefully considered rarely asks for attention. It simply earns a place in everyday life.
Testimonials
Real stories. Real experiences.
I’ve already repurchased a few times. The scent is really comfortable and not too strong. Most perfumes give me a headache after a while, but this one doesn’t. That’s honestly why I keep coming back.
Melissa Tan
I started using the natural perfume as a pillow and room mist before bed, and now I use it almost every night. The scent is very calming and makes my room feel really nice. It’s become part of my bedtime routine.
Aisyah Rahman
I first found YRU at a pop-up market and bought the bundle for my boyfriend because he has eczema. We noticed his skin felt much better after using the soap, so we’ve repurchased since. The first thing I thought when I tried it was, “This smells like Aesop.”